STRATEGIC GROWTH ADVISORY
Competitor benchmarking in Singapore
Large global IPMI player with a significant book of business in Singapore
To understand how the Client stands relative to its competitors in Singapore
The Client is keen to support and fine-tune its strategy with a 3rd party view of the market situation and the Client’s positioning within it.
MGG anonymously interviewed international and domestic brokers, leading competitors and TPAs to fully understand the Singapore IPMI market, its latest trends and their perspectives of the Client.
MGG reported insights to the Client about the overall market size, recent developments, the short- and medium-term outlook, and the market’s external perceptions of them. MGG’s insights particularly highlighted the market’s view of the Client’s weaknesses in network management, cost-containment and distribution strategy. As a result of MGG’s findings, the Client initiated an internal review of their operating model in Singapore and whether the identified weaknesses can be overcome internally.